Ever since author Nigel Pearce published his book, Inside Number 3: The Illustrated History of Apple Records, Beatles fans have had the best chance ever to relive those colourful days once again inside The Beatles’ Apple Headquarters at 3, Savile Row. Nigel’s book takes us inside Apple, and the only successful part of Apple: Apple Records.
All this was done via a brand-new angle, with Nigel showing part of his incredible and unique collection of products and artefacts captured in the book. There will be artists and records, as well as documents that you will be discovering for the first time.
However, in this multi-media age, he has now brought those photographs and images to life in a unique presentation that has already wowed the audience at the recent Felixstowe Beatles Festival in June 2025.
The whole presentation lasts for over two hours, though it doesn’t feel like at all! This is a trip, not via a history book, but via a superb collage of content, visuals, and stories told by Nigel. You are taken back to 1966 to understand Apple’s vague start, through those colourful years and brought back to the modern day, by that one immoveable force that was The Beatles.
March 1966 is the starting point and immediately you find yourself in the Revolver sessions with the Beatles’ promo videos of “Rain” and “Taxman”. Nigel illustrates the first public knowledge of Apple with some slides and then we move into the technicolour world of The Apple Boutique at 94 Bakers Street with colour film showing the insides and with Dame Maggie Smith and Bob Newhart – a unique and fantastic piece of film.
Onto 1968, and the whole “Hey Jude” broadcast, which caused so much stress and panic to ITV executives that night is re-constructed and is shown in full and you are back there again in 1968. From then on it is a rollercoaster of video and photo content, both rare and well-known, and it is so well put together that the whole book and Apple building is brought to life. We see perhaps the world’s first ever DVD/ Video presentation of “Our First Four”, which is a very rare production of the first artists to appear in a set by Apple as we travel through the archives of Apple Records. But it is a vibrant and colourful voyage of Beatles discovery through Apple Records.
Who is included in the presentation apart from The Beatles? We have The Radna Krisna Temple, The Iveys and Badfinger, Mary Hopkin, Jackie Lomax, James Taylor, and so much more.
If that is not enough, then to give it all context, time pops are placed throughout the presentation that expertly frames these times and events and wraps you in the living history of the ‘60s.
When it is all over, you are not only brought back to today’s world having delved into the previously little-known history of Apple Records.
The angle in which Nigel has presented this is unique and fascinating and is only possible via his collection and illustration of the artefacts to which he has collated over the years. Yes, The Beatles story has been told many times, but The Story of Apple has never been revealed in this detail.
Book him for your event, school or simply a presentation to a group that you have put together, you will re-live those great times, and you will feel that you have glimpsed into the rarely told part of The Beatles’ story: Apple Records.
It has to be seen!
Beatles Historian, Author, Filmmaker
Find out more about Nigel Pearce and Inside Number 3
Book website/ Booking website details www.insideandoutsideno3.com
GET NIGEL PEARCE’S BOOK INSIDE NUMBER THREE
Inside Number Three – The Illustrated History of Apple Records
Inside No3 takes you through that famous door, deep into the minds of all who worked there at Apple Records. This is done also in a very different way. This is not a kiss-and-tell diary, it is through fan adulation and understanding via a personal collection of artifacts and memorabilia that author Nigel Pearce has built up over the last 50 years.
For prices and dates please contact Nigel again via the website
